THORNE

— The Frontier Within Brand Campaign —
Creative Development, Writing

Thorne is a US supplement and health company unlike any other,
approaching wellness through innovation, personalization, and the belief that
the human body represents the last great frontier, waiting to be explored.

Ours is a mission of discovery.
Of realizing human potential.
Of moving ever closer to everything that we might someday be.

“Inward. Onward.” remains one of my favorite manifestos and taglines that I’ve ever written.

An immersive brand experience that invites everyone to look deeper within,
using biometric sensors to transform people’s vitals into Inner Selfies, visions of themselves like they’ve never seen.

Gorgeous visuals courtesy of the incredibly talented designers of Droga5.